Ah, blogging… the possibilities are endless, and it’s an industry that’s continuously growing. Brands are pumping thousands into their influencer budget, and people are going to bloggers to advertise their products, much more so that going down the regular advertising routes.
Starting a blog can seem like a daunting task, believe I’ve been there, but it one of the best decisions I’ve ever made and I’m so glad I have this little place on the internet and if I can be of any help to others who are wanting to do the same, then I would love to.
Today I’ve rounded up some of the ways I think would help those who are looking to join this crazy little internet world.
I thought I would put this one first, as its something I’ve tried to stick to since I upped my time I spend on my blog for around the last year. I find it really helpful to have one/two evenings every week set aside to write blogs, take photos, schedule social media and answer any emails that I haven’t managed to get round to.
If you can, turn one of your bedrooms into a home office – it doesn’t have to be fancy; mine is an Ikea desk, some shelves and a notice board, with some pictures of my friends on the wall. I always find that when I’m writing at a desk, I am much more productive than doing it on the sofa.
Easier said than done sometimes…
Yes, it’s always a good idea to keep an eye on other people in the bloggersphere, and even take inspiration from what they are posting, but at the end of the day, your blog is you, and you shouldn’t worry about everyone else.
Once you get into the swing of things, you’ll realise that the posts come naturally to you, and you’ll be saving lists on your phone before you know it.
This is a hard one because I’ve been guilty of it myself, but try not to get too obsessed with the number of followers you have or the number of views you’re getting, especially at first.
It took me a good couple of years before I started working with brands on sponsored posts and collaborations, and it really does take time. Some brands will care about the numbers, so it’s always good to have an idea of how to grow them organically, but others will take into account other things, like how your aesthetic is and how you interact with your followers. The one thing I would say though, is the more you put in, the more you get out.
Ah, the dreaded N word… networking… I won’t lie and say that it’s easy to get out of your comfort zone, and it takes a lot of getting used to (and a glass of prosecco or two) and get the hang of, but once you start going to blogging events and getting to know the network of others around you, it’ll get easier each time.
I’m really lucky that Manchester has an incredible network of bloggers and some that I would call my close friends so it’s been easy to be at events and launches and work with other bloggers and brands. If the city you’re from might not have as much going on for bloggers, you should start your own events and create the network yourself.
And lastly, it’s SO important to be active on social media, especially Instagram and Twitter. It can take time to get into a rhythm of doing so, but it’s the best place to advertise your blog – and any other writing or media services that you can offer.
I would say it’s important though to draw the line at some point with how much you’re on social media as you don’t want it to affect the other areas of your life, but having a healthy relationship with those apps is a great way to get people to your blog.
I hope this post has helped you if you are looking to start a blog or has given you a few ideas if you’re struggling with it at the moment. If you have any other tips, I’d love to hear them in the comments.
What would be your tip for starting a blog?